How we helped Lotus Living increase development conversions by 45% in three months

Our partnership with Lotus Living has been nothing short of refreshing. Their commitment to excellence and innovation in the property development industry extends seamlessly into their approach to digital marketing, particularly why they hired us at BigLab. BigLab collaborated with their forward-thinking marketing team, embarking on a journey to improve their email marketing conversions. One of the key practices that propelled their email marketing to the next level was a meticulous focus on audience segmentation. By dissecting their vast customer base into distinct personas, we were able to craft highly personalized and targeted email campaigns. This approach not only improved open and click-through rates but also significantly boosted conversion rates, showcasing the power of delivering the right message to the right people.

Furthermore, Lotus Living embraced the art of storytelling within their email marketing campaigns. Instead of simply promoting properties, they began to weave compelling narratives around their developments, bringing them to life for their subscribers. This creative approach not only engaged their audience on a deeper level but also built a sense of emotional connection with their brand. Additionally, our collaboration included rigorous A/B testing of email content, subject lines, gift incentives and sending times. These insights allowed us to refine their email campaigns continuously, ensuring optimal performance. The synergy between our digital marketing agency and Lotus Living's marketing team has undoubtedly elevated their email marketing to new heights, resulting in increased conversions and a more satisfied existing customer base. We look forward to continuing our journey together and pushing the boundaries of their digital presence online.

We are currently reviewing their websites for a much needed update and soon their social media advertising.

‍

Our partnership with Lotus Living has been nothing short of refreshing. Their commitment to excellence and innovation in the property development industry extends seamlessly into their approach to digital marketing, particularly why they hired us at BigLab. BigLab collaborated with their forward-thinking marketing team, embarking on a journey to improve their email marketing conversions. One of the key practices that propelled their email marketing to the next level was a meticulous focus on audience segmentation. By dissecting their vast customer base into distinct personas, we were able to craft highly personalized and targeted email campaigns. This approach not only improved open and click-through rates but also significantly boosted conversion rates, showcasing the power of delivering the right message to the right people.

Furthermore, Lotus Living embraced the art of storytelling within their email marketing campaigns. Instead of simply promoting properties, they began to weave compelling narratives around their developments, bringing them to life for their subscribers. This creative approach not only engaged their audience on a deeper level but also built a sense of emotional connection with their brand. Additionally, our collaboration included rigorous A/B testing of email content, subject lines, gift incentives and sending times. These insights allowed us to refine their email campaigns continuously, ensuring optimal performance. The synergy between our digital marketing agency and Lotus Living's marketing team has undoubtedly elevated their email marketing to new heights, resulting in increased conversions and a more satisfied existing customer base. We look forward to continuing our journey together and pushing the boundaries of their digital presence online.

We are currently reviewing their websites for a much needed update and soon their social media advertising.

‍